What is Google Adwords?

To Arm out 2 be affluent in your Google AdWords battle, you must take on board regarding GoogleAdWords Keywords. Appreciative keyword scale is basic so so as to the Google lie engine can catch you as civilization are looking 4 your cargo or air force.

Your Google AdWordkeywords obsession 2 skillful baptize as your website is dowry so so as to you can Battle journey 2 your web pages. Consequently, the apt keywords for you obsession to apply baldly 2 your affair facilities and products.
Tip – Why don’t you bill along the Google Adword keywords so as to most exceptional describes your affair ago you work out on? Appreciative keyword scale involves proceedings. So converse folks keywords down.
Have you complete a bill of the Google Adword keywords you’ll nothingness your website 2 be associated 2? Now comes the arty part. You obsession 2 plow the keywords you’ve down so so as 2 it hand down arm up early amid all the bonus lie consequences. Not alone do you nothingness 2 be the first, you as well obsession a keyword so as 2 hand down aim to so as 2 fastidious bay to progression your click-owing 2 cost (CTR). This makes your publicity agitate added well-methodical.
Are you having affliction Brain keyword scale and directory fastidious keywords and phrases for Google AdWords? Here are a few belongings 2 premeditated:
* Affair Place: Are you affair green soaps in Baltimore, Maryland? Contain your liberty 2 your bill of Google AdWords keywords.
* Product or Benefit Type: Reckon regarding a fastidious make so as 2 your development or aid hand down expected abate in. How can you skillful baptize it? Is it recycled or fresh?
* Product or Benefit Cost: Broadcast sink towards bargains, so if you’re investment a auction 4 your cargo or you’re dowry bonus substance at a money off, afterward these face´s must make their way in your bill of Google AdWords keywords.
* Products or Benefit Branding: If you deal known products, afterward add the announce of the make in your Google AdWord keywords.

Alternative the apt keyword can make the evaluation among high flier and stoppage. Take your locking up and point out the apt keywords so as to act for your affair. The added have a crack hand down be paid in augmented position journey to your website.

What is Search Engine Optimization (SEO) ?

Search engine optimization is a method of getting your website 2 rank Higher in Search Engines—such as Google, Yahoo or Bing. A search engine optimization campaign pairs on-site optimization with off-site tactics, which means you make changes 2 your site itself while building a Portfolio of natural looking back links 2 increase your organic rankings. When internet users search for your products or services, your website needs 2 be the first one they find. SEO helps the Search Engines Recognize your relevance to specific Keywords that people search for online. The search engine optimization process includes researching Keywords, Creating Content, Building Links and Making Sure your Website is visible in the Search Engines.

Latest Love Poems.......

My love, I have tried with all my being
to grasp a form comparable 2 thine own,
But nothing seems worthy;

I know now why Shakespeare could not
compare his love 2 a summer’s day.
It would be a crime 2 denounce the beauty
of such a creature as thee,
to simply cast away the precision
God had placed in forging you.

Each facet of your being
whether it physical or spiritual
is an ensnarement
from which there is no release.
But I do not wish release.
I wish to stay entrapped forever.
With you 4 all eternity.
Our hearts, always as 1.

If I could have just one wish,
I would wish 2 wake up everyday
to the sound of your breath on my neck,
the warmth of your lips on my cheek,
the touch of your fingers on my skin,
and the feel of your heart beating with mine...
Knowing that I could never find that feeling
with anyone other than you.

I love the way you look at me,
Your eyes so bright and blue.
I love the way you kiss me,
Your lips so soft and smooth.

I love the way you make me so happy,
And the ways you show you care.
I love the way you say, "I Love You,"
And the way you're always there.

I love the way you touch me,
Always sending chills down my spine.
I love that you are with me,
And glad that you R mine.

A gentle word like a spark of light,
Illuminates my soul
And as each sound goes deeper,
It's YOU that makes me whole

There is no corner

No dark place,
YOUR LOVE Cannot fill
And if the world starts causing waves,
It's your devotion that makes them still

And yes you always speak 2 me,
In sweet honesty and truth
Your caring heart keeps out the rain,
YOUR LOVE, the ultimate roof

So thank you my Love 4 being there,
For supporting me, my life
I'll do the same for you, you know,
My Beautiful, Darling Wife.

A Special word 4 you and me

A Special word 4 you and me
A Special bond one cannot see
It wraps us up in its cocoon
And holds us fiercely in its womb.

Its Fingers spread like Fine spun gold
Gently nestling us to the Fold
Like silken thread it holds us Fast
Bonds like this are meant to Fast.

And Though at times a thread may break
A new one forms in its wake
2 bind us closer and keep us strong
In a special world, Where we belong.

Fat Facts.........

Dietary Fats R Essential, But they should be from healthful resources. Fish, sunflower, soy, cotton seed and corn are rich sources of poly unsaturated fats.  Eliminating fats completely from our daily diet is practically not possible nor is it a healthy practice.  Fat is as important as carbohydrates or proteins.  Fat is essential to meet the daily metabolic requirements.

The latest dietary guidelines too advice that essential fats should be a part of our daily diet.  The saturated fats should be less than 10 percentile of our daily calorie intake.  Cholesterol intake should be less than 300 grams/day.   The trans-fats should be completely avoided.  Cholesterol intake can be avoided as the body can build its own cholesterol.  The body converts all the excess calories in2 saturated fats.

Following R some tips for a healthy fat free life style:

1. Choose your cooking oil: use sunflower oil.

2. Avoid excess ghee intake.

3. Do not reuse oil:  these oils contain trans-fats which are bad for the arteries.

4. Avoid commercially prepared fried foods as they contain hydrogenated fats.

5. Avoid using vanaspathi.

6. Substitute fish for meat in your diet. Fish is rich in Omega-3 fatty acids which are good for the heart.

7. Do not consume more than one egg yolk/day.

health tips and technics

1.Health and Fitness:

Health and Fitness has now become one of the major concerns. Earlier humans used to hunt for their living, due to which their body had to undergo a lot of physical exercise. This made life active and alert. Now, life has become more simple and easy. Everything we need is just a phone call away. This easy life has restricted humans to do that bit of physical exercise which is required to keep the body fit and healthy. We get instant, spicy and variety of food which lose their nutrition during the process.

How do we ensure that we have all that we need to have a healthy living? This is a big question among everyone. We need proper nutrition and a fit and healthy body. Good Health is all that one craves for. Becoming healthier and fitter though not very difficult needs dedicated efforts.

2.Nutrition and Health Diet:

The basic foundation for a healthy individual starts from his foetal stage with proper and healthy nutrition derived from his or her mother. Hence, a pregnant woman's diet stands atop all diets.

Your food shall be your medicine. Ayurveda has postulated the role of food and especially nutritive foods for maintaining health as well as cure of diseases. Nutrients are necessary for the proper functioning of mental, physical, metabolic, chemical and hormonal activities. The body is like a machine that will repair and rebuild itself if proper nutrition is provided by way of food.

Sumptous nutrition is available in fruits and vegetables. Fruits have the capacity to give all that a body needs. How to consume? What to consume? Which fruit helps in which way? The answers to these questions can be found in our Nutrition and Healthy Diet Section.

3.Exercise and Fitness:

Simple fitness exercises can help to have a fitter and healthy life. Stretching exercises can help in many ways in mainting a fitter body. Weight loss can be achieved by following simple effortless regular exercises. Medical breakthroughs can happen by regular meditation and exercising. Yoga and other workouts which can be performed easily are available in this website to keep you fit and healthy.

Health and Fitness can make all that difference in one's life. Healthy living is all that one needs, and to achieve that we picked up the best of the articles from reliable sources and have presented here in an organized manner. You might not be able to spend your valuable time on complicated medications and diet controls, but, you can find articles to help you have a better living using simple and easy technics.

Ayurveda, a science in vogue practiced since centuries, uses a wide variety of plants, animal origin substances, mineral and metallic substances to rebalance the diseased condition in the sick. A few tips on simple treatment of life style diseases have been carefully picked for the visitors of this website. These tips can help reduce or control diseases like diabetes, cholesterol, blood pressure, etc.


Business Basics

I Love chatting about Business, And Love 2 see people put an idea or 3 into action and get results, But Unfortunately far too many people go 2 get started and so blindly follow the idea their heart runs off with the head and they fail. I don’t want them to fail but they do, the business owner does not want it 2 fail but it does… Fail, fail , fail… its not a good look!
Therefore, any chance I get I like 2 mention the basics of business in the hope 2 make a difference, I Like 2 harp on about the basics and let people know…
Idea – Research – Action – Spend $$ – Make $$ – Have some left over – Invest – Repeat. (or close 2 that.)
Still people get it wrong, some end up with an image like this…
Idea – Action – Spend $$ – Make SOME $$ – Spend more $$ – End up broke. (Or some similar pattern 2 that.)
What’s the point of having a great idea and seeing it crash and burn? None, it hurts and can easily hurt others, so stop doing it. The challenge is however people don’t see the “crash and burn phase” they see a rose coloured world of $$ and happy customers.
Consider this, you want to learn to fly, you have the idea, you have the cash to buy a plane, you know full well you can’t fly the sucker until you have been trained and pass the test.
So why the heck do people jump into business (of any size) without the right training… Because they can, and you know what, you can sign up 2 get business registration on line, get a bank account and so forth and be in business in no time flat. Problem is no training, probably some skills, possibly and few helping hands to get started. and the rest seems to be “fly by the seat of your pants” and hope 4 the best.
Do some basic research BEFORE getting started and make sure you KNOW what you are in for PLEASE. too many failures in business seems such a waste of resources folks.


starting out in business

Here R Three Points I think you will find make a persuasive business argument, Take one of these factors out and you will be out of business fast. Let me know what you think in the comments.......

1. Have something 2 sell.
2. Sell It.
3. Make a Profit.
To do so you need 2 market the offerings, have a process 2 sell with, manage the money.
2 do that you need to have a handle on the HR, finances, marketing, overheads and it then starts to get more in depth 4rm there. However  you probably should be thinking in the terms of the basic Three things 2 do, then see what’s happening 4rm there.
May I suggest, you make a BIG poster or three with those key points on it.
Then consider breaking things down from there, so at any given moment you can know how each area is going, which one to tweak next and set a plan for the next one.
On your breakdown you will probably have a list of finer points relating to each area, then you can ask yourself, “which smaller area works well and which needs adjusting?”
Lets face it, business is not easy, in fact very challenging at times! But if these simple steps can make it easier for you then that’s got to be a good thing.
Ooh wait I 4got! there’s a 4th point, ooh silly me… Notice how you are looking at the business as the owner (from the perspective I have written it), note also how you are looking at the business, as a whole. Therefore you are taking a leaders view, a coaches view if you like.
Therefore you can be the coach and suggest strategies, work with your people to develop tactics, involve them in the game, many of them will know their parts in the process and know you have a chance to direct things that bit further. Go on be the leader, Check out the strategies and concepts you need to put in place, then bring it all together like a great symphony, all orchestrated and conducted by you the Business leader.

waking up.............

The Cellular Perspective:

From the cellular perspective, you can see yourself as an individual person interacting with other individuals. You’re like a single cell in the larger body of humanity, which is comprised of billions of other people-cells.
For example, I could say that I’m a guy (a cell) who’s dedicated to helping people (other cells) live more consciously. I may communicate with many people during my lifetime, but each person is a unique individual, so the impact is different for everyone. We may all be part of some larger body of humanity, but our interactions mainly occur at the individual cellular level.
This is similar 2 one of the cells in your body noticing the other cells around it and deciding 2 do what it can 2 be of service to those cells. It may help a lot of cells, but it still regards itself as an individual cell helping other individual cells. And it won’t help all cells equally, nor could it do so even if it tried.

The Holistic Perspective:

From the holistic perspective, you see yourself as an integral part of the universe as a whole. The overall intent is to help universal consciousness grow and evolve, particularly the human consciousness of which you’re a part.
This would be like one of the cells in your body recognizing that it’s part of a larger physical body, whereby it stops thinking of itself primarily as an individual cell and begins 2 see itself as being of potential service to the greater whole. Its fate isn’t as important as the fate of the larger body.
So with this perspective, instead of thinking of myself as a guy who helps people live more consciously, I can see myself as a servant of humanity helping to create a more conscious humanity, or as a servant of universal consciousness itself. My primary role here is to serve conscious evolution, which isn’t necessarily what’s best for any particular individual human in the short term.

Other Perspectives:

Of course there are other perspective too. We could discuss identification with community, nation, all life, the cosmos, etc. These perspectives are equally valid, but exploring them would add complexity without adding much substance to the core ideas. So for now I want to keep this simple.
On the atomic side, you’re an individual, and other people are individuals too. On the holistic side, we’re all part of a greater whole.
I’m not suggesting that any one perspective is best. All of these perspectives are valid. But I will suggest that it’s important to integrate the holistic perspective more fully into your life if you wish to experience a healthier flow of abundance.
“Waking up” basically means that you consider and integrate the holistic perspective as part of your daily life. Of course there are degrees of waking up, depending on how aware you are of the holistic perspective and how fully you’ve integrated it into your life. In the same manner, the cells in your body may have varying degrees of awareness that they are in fact part of a larger human body.
Alternatively, to be “asleep” is to be unaware of the larger holistic perspective. We could also define this behaviorally by saying that someone is asleep if they’re aware of the holistic perspective, but they don’t attempt to act congruently with it. In terms of semantics, I’d say that the first group is asleep, while the second group is trying to sleep.


At the individual level, fairness seems to be about equality. But of course we don’t see that much genuine equality in the world. It’s quite obvious that some individuals have more resources than others. Some people seem to be luckier too.
Does your own human body care about fairness when it doles out resources like oxygen and sugar to its individual cells? 2 an extent, sure. When resources are abundant, there’s plenty for all, but even then the distribution isn’t perfectly equal. And when resources become scarce, the body will starve cells that are less important to its survival to divert more resources to the most crucial cells.
So the question is, are you an essential cell in the larger body of consciousness? Or are you superfluous? Well… look at the resources that life sends your way. Do you feel all your needs are well met — your physical needs, emotional needs, social needs, self esteem needs, etc? Are you a highly self-actualized individual? Or do you have strong unfulfilled cravings for things that are important to you? Have you possibly given up on meeting some of your needs? Are you flourishing or are you stuck?
If you’re struggling to get your needs met, that’s a hint and a half that life itself isn’t particularly concerned with your well-being. Don’t fret though if this describes your situation. It’s a problem that can be fixed. Just don’t try to fix it by clamoring and complaining — that doesn’t work and will often backfire.
This may not seem fair, but in a way it is reasonable. You may be a very nice, kind, and generous person, but if your focus is at the cellular level, you’re probably missing so much of the big picture that in the grand scheme of things, your contribution just doesn’t matter that much, at least not from the perspective of universal consciousness.
You may be doing what could just as easily be done by someone else, which means you’re highly expendable. You may be playing follow the follower. You may be genuinely helping, but only at the cellular level. You may be doing nothing much, which makes it easy to ignore you.
If you live in such a way that doesn’t really contribute much, don’t be too surprised if it seems like life is starving you for resources. After all, life doesn’t need you as much if you aren’t actively helping with its expansion and growth.
Consider the cells in your own body. You may scratch an itch on your arm and kill lots of cells in the process without even thinking about it. Individual skin cells just aren’t that important to your overall survival. But you’re less likely 2 scratch off a patch of critical brain cells. A cut on your finger is no cause for alarm, but a cut on your eyeball is something you’d do more to avoid. Your body is even designed to protect some parts more than others. If something flies at your face, you’ll automatically throw up your arms to protect your head. But you won’t normally use your head to protect your arms.
Do you think you’re among the critical humans that the larger body of humanity would move to defend and protect? Or are you among the sacrificial parts?

What Does Consciousness Want?

What do you want as a human being? Think about your goals, dreams, and aspirations for a moment.
Now consider what an individual cell in your body would want. It wants oxygen and sugar. It wants to eliminate waste. Is this on the same level as your goals? Do you aspire to breathe, eat, and take dumps as your primary goals for the year?
Hopefully not.
Now look at this from the other side. From the perspective of the consciousness itself, your human-level dreams and goals seem petty. It’s important to keep people happy to an extent, but the fate of any one human is largely insignificant. Universal consciousness really doesn’t care if you have a job or an income, if you get the house you want, if you have a good relationship or not. It doesn’t care if you get laid or remain a virgin.
Well, it cares a little, but it’s not a major concern, just as you aren’t overly concerned about the fate of any individual cells in your body. It’s the body’s overall status that matters. And you probably identify more with your mind (your collective cellular intelligence) as opposed to your physical body anyway.
Similarly, universal consciousness is more concerned with the evolution of consciousness itself (our collective consciousness) as opposed to the fate of any individual human or even of humanity itself. Now the loss of humanity would probably be a setback, but consciousness may eventually recover in other forms.
What does consciousness really want? Like you and like your individual cells, it wants to get its needs met, and it wants to grow and evolve. But the level on which it’s capable of doing this goes way beyond what you’re capable of as an individual.
Look around at all the amazing — and accelerating — achievements of consciousness. It’s expanding in many directions simultaneously. Consider what’s evolving on earth. Humanity itself is becoming smarter and faster and more connected. And it’s having some health issues to deal with as well. And consciousness wants to keep going.

Living Small or Living Large:

You can spend your life fussing over your own piddly cellular needs, but in the grand scheme of things, it won’t be anything to write home about. No matter what you do or don’t do as an individual, it’s just not going to matter that much.
The same can be said of any cell in your body. At the individual level, a single cell isn’t particularly important.
Imagine asking a cell in your body what he’s doing with his life, and he talks about the Bloodstream Marketing course he’s taking and how excited he is about all the extra sugar he’ll earn from his efforts. Oh boy!
But will his efforts pay off? Probably not. If he isn’t getting his needs met, there’s probably a good reason for it. The larger body will see that his needs are well met if there’s a good reason to do so. Otherwise it will divert resources where they’re needed.
This is how silly we humans appear to universal consciousness. It still cares about us and wants to see us happy for the most part, but it finds our cellular perspective to be rather limiting. If you push to get your individual needs met, but you do so in ways that the larger body doesn’t care about or which may interfere with its bigger plans, it will either ignore you, or it will swat you down like a mosquito.
Imagine if a cell in your body said, I just want to eat food and reproduce like crazy. That might seem fun from his perspective, but then the larger body has a tumor to deal with. Send in the white blood cells.
If you feel like some greater force keeps knocking you back down every time you try to get ahead, you’re not imagining it. It really is knocking you back down, and it will continue to do so until you stop trying to get ahead like a cancer cell would. Have you ever noticed, for instance, that as soon as you try to make progress on cancer-like projects, you keep getting distracted, so your attention has to turn somewhere else?
Quite often we cry “Life is so unfair” when from a larger perspective, it’s a no brainer that life is either going to ignore us or attack us. Humanity’s white blood cells will come after us and make life unpleasant for us when we forget that we’re part of a larger whole and that its well-being is more important than our individual well-being.
Now imagine if an individual cell in your body said to you, “Wait a minute. I get it. I may be just a tiny cell, but I’m a part of this whole body. That’s cool. Is there anything I can do to help?”
What would you say to it? You might wonder what one conscious cell could do for your whole body. Not much most likely. But then you might think, What if this cell could wake up many others, and what if those cells could awaken still more? Eventually you could have a body filled with cells that were aware of the whole body and seeking to serve it. This would fix a lot of your problems. You’d have much better health for starters. Cancer wouldn’t be able to take root. Most diseases would be eradicated easily. You’d always be able to maintain your ideal weight.
So you might tell that one conscious cell, “Go around and wake up more cells. Gather them together. Then we’ll talk.”

Being a Conscious Human:

A conscious cell is aware of the whole body and realizes that the body matters more than any individual cell. The cells are there to serve the evolution of the body and mind, not merely themselves. There’s obviously a connection between the good of the cells and the good of the body, but it’s easier to have a healthy body if on some level, the cells are aware that the body’s health is more important than their own. A cell that works against the health of the body is a disease cell.
A conscious human being is aware of the larger body of humanity and has a sense of a greater consciousness that’s unfolding and evolving at a much higher level than any individual human can.
There is value in the lower level perspective. It’s not a perspective to ignore but rather to integrate with the holistic perspective. For example, through relaxed meditative breathing, we can connect with the lower level perspective of our own cells. Breathe in. Breathe out. We’re getting plenty of oxygen. Life is good. This cellular level perspective can help to ground us. Many meditations are essentially about tuning back in to this cellular perspective, while other meditations involve expanding to a more holistic perspective. The ideal is to be able to consider all of these perspectives as valid.
If our cells aren’t healthy, our bodies can’t be healthy, and so humanity itself can’t be healthy. And of course the opposite holds true as well. But there are ways of meeting our needs on different levels that are in alignment with all of these perspectives, and there are other ways that are out of alignment. 2 live consciously, we need to shift towards the ways that are in alignment, so we can meet our needs as we also meet the needs of the cells in our bodies and of the greater body of humanity.
I’m certainly not the first human being to have the experience of “waking up” and becoming aware of this. Other conscious humans helped wake me up and continue to help me stay awake… or to reawaken me when I lose that perspective. I also endeavor to do my part and help other people wake up to the realization that jobs and money and marriage and retirement just aren’t that important. There are more important things to attend to here. Meeting our cellular needs is still important, but we don’t want to fuss at that level too much. We have more significant work to do here, and we could be experiencing life at a much higher level of existence.
Living your life as a part of humanity will take your experience to a level that’s far beyond life as an individual human being. Even if your intention is to help people, try expanding it to a vision of helping humanity, as if humanity itself is a conscious entity. It’s a whole different level of being.
Now what I’m seeing is that the gathering phase is well underway. Many years ago, it seemed like conscious people were very isolated. Now they’re coming together in bigger and bigger groups. I’m involved in multiple groups of this nature, and it seems like every few months I’m hearing about new groups forming. The conscious humans are clustering, and these clusters are growing larger and more organized. It’s as if new organs are incubating with the larger body of humanity. Something is definitely happening, and it’s a wondrous thing to behold.
Consequently, while I know some people are worried about where humanity is headed, I’m not worried at all. In fact, I’m excited about it. I have the privilege of being able to see what many of these conscious people are up to, and they’re starting to create transformational ripples. If you’re reading this article, then these ripples have already reached you, and you’re being impacted by them.
Some conscious cells are still isolated, however. Others are in very small groups only. And of course there are lots of people who still primarily think at the cellular level (go Bloodstream Marketing). But this is changing.
Perhaps the simplest way I can explain what’s happening is that humanity’s Power has been increasing by leaps and bounds, and now its alignment with Truth and Love desperately need to catch up. Otherwise humanity will eventually crash and burn. For instance, the first atomic bombs were dropped only 66 years ago, yet now we must somehow ensure that they’re never used on a global scale, not even 1000 years from now. One serious mistake or lapse during any minute that we have nukes, and it’s a major setback for us all. That’s a tall order that cannot be satisfied at the cellular level of consciousness. We’ve had too many close calls already (see the documentaryCountdown to Zero for details on that). The larger body of humanity is aware of this challenge, and it recognizes that we need more people who are Truthful, Loving, and Powerful to deal with this existential threat.
You’re going to start picking up on this at the individual level, if you haven’t already. 4 instance, you’re going to feel far less tolerant of political leaders who lie to you. We’re going to see different kinds of leaders emerge, the kinds of leaders we truly need in this day and age. There are plenty of people like that, but in order for them to become popular enough, we just have to continue waking up more individual people. Once enough people are awake (or stop trying to sleep), we’ll see some major shifts. These shifts are already happening in the world of business, where popularity with the masses isn’t as necessary.

The Flow of Abundance:

What we’re seeing is that on some level, this higher consciousness is taking note of what’s happening, and it seems to be assisting and accelerating the process. It wants human beings to wake up because a body of conscious cells can do much more than a body of unconscious ones. So if you’re concerned that there are too many crises in the world, recognize that there’s an upside. These major challenges are helping more and more people to finally wake up. We can’t even begin to address these challenges with cellular-level thinking, so we have to wake up in order to solve them.
There’s a lot of rebalancing that’s occurring as universal consciousness and individual human consciousness communicate with each other about how to best meet each others’ needs. How can humanity continue to evolve and expand while keeping individual humans happy and healthy? For humanity to be at its best, enough individual humans need to be at their best as well. You’re going to see this reflected in your own life too, as you grapple with the challenge of how to serve some greater life purpose while also making sure your individual needs are satisfied. In a way, you’re helping humanity experiment in order to find good solutions, which it can then spread 2 other cells. This is why cells like me feel an undeniable urge to pass on what we’ve figured out thus far.
As I’ve seen in my own life, this higher level consciousness is clearly listening. Somehow it can perceive the level at which we’re thinking, and it responds in kind. If you keep thinking at the cellular level, this higher consciousness will keep trying to wake you up. You may lose your job and other possessions, for instance, until you finally realize that those things don’t matter. We have more important things to deal with right now.
I’m far from perfect in this area, but I’m gradually getting the hang of it. I’m noticing that whenever I slip back down to cellular level thinking, I get a good smackdown. I feel like everything slows 2 a crawl. And when I shift back up to a higher level perspective, it’s like I’m back in the flow again. The phone rings with fresh opportunities, money just shows up, loving relationships flow into my life, and more. Fortunately perfection isn’t necessary. We just have to shift the balance far enough to achieve critical mass.
For those who are stuck at the cellular level of thinking, I suspect that life is going to become increasingly difficult for you. You’re going to see your worries, fears, and frustrations magnified. Life will seem to be getting worse. It may seem like important aspects of society are falling apart around you. This is happening for a reason though. These old systems are going to be dismantled. That’s actually a good thing. They’ll be replaced with better things.
For instance, you may be worried about debt, either your own or your country’s or someone else’s. But from the larger perspective of humanity, debt is meaningless. Humanity really doesn’t care if our financial system collapses or not. In fact, it may be better for it to collapse and be replaced by something else. So if you’re really attached to the current system and the money in your bank, you may get scared. But if you’re looking at the big picture, you’ll probably feel excited instead.
Be willing to lose what doesn’t matter, so we can all gain what does matter. Jobs don’t matter, but creativity does. Paying our bills doesn’t matter, but keeping our bodies healthy does. Getting good grades in school doesn’t matter, but preserving and passing on our collective knowledge does. Start reorganizing your life around what matters, and be willing to shed what doesn’t.
Try not to be too attached to remnants of the old cellular consciousness, like the money you have, the job you do, and the home you live in. The more you cling to those things, the more stressed out you’ll be. Just notice that these are all artificial cellular level concerns. What’s important is that humanity is evolving in a very positive way. You can resist that change and see your old goals fall apart, or you can flow with it and actively participate in the process of change.
For those who are waking up, life is going to become much easier in a way. Your life will explode with opportunities to learn, love, share, and grow. The good stuff will come from your alignment with the expansion of universal consciousness. But it’s important to keep the perspective of what really matters. Money doesn’t matter. Bloodstream/Internet Marketing is pointless and shallow. Waking people up and consciously co-creating something amazing is what matters.
When you align yourself with this higher level consciousness, abundance will flow through your life with relative ease. However, this type of abundance will be universal level abundance, not human level abundance. It doesn’t mean you’ll necessarily have more money, a more luxurious home, or more possessions. That kind of stuff just doesn’t matter and represents artificial needs, not real needs. This level of abundance means that you’ll be experiencing the benefits of being in a healthier body. You’ll get more of what really matters — more growth opportunities, more love, more joy, more inner peace.
Focus on your true needs. What do you need to feel abundant? You need to keep your body healthy with healthy food, sunshine, and clean air and water. You need a reasonable degree of safety. You need love and belongingness. You need self esteem. You need an outlet for your creativity. Your true needs are quite simple in fact, and they’re easier to satisfy than your artificial needs. You don’t need the latest tech gadget. You don’t need a job or an income. You don’t need to get married. You don’t need to master Bloodstream Marketing.
Your artificial needs may not align well with humanity’s larger concerns. But your true needs certainly do align. It’s in humanity’s best interests to keep its best servants healthy, happy, and prosperous. In that sense, it you dedicate yourself to serving this greater body, it will surely watch your back.

Aligning With Higher Level Desires:

In order to tap into this greater flow of abundance, you have to tap into higher level desires.
First, recognize that your human level goals are beginning to bore you. No matter how important you try to make them, you can’t get motivated to work on them. You just can’t get that worked up about making money beyond a certain point. People may tell you it’s important to have specific financial goals, but when you try to do this for yourself, it makes you feel yucky inside. You can’t get motivated to work on those kinds of goals. They don’t inspire you. And so you procrastinate and then beat yourself up. It’s time to end this cycle. It’s time to re-align your desires with something that actually matters to you. You can set better goals than the human equivalent of stockpiling oxygen and sugar.
Stop thinking about what you want for yourself as an individual. Start thinking about what you want for humanity as a whole.
In the past, you may have been hesitant to even think at that level. Start thinking at that level now.
What do you want for humanity itself? Where would you like to see this larger body go during your lifetime and beyond?
Do you want us to clean up the planet? Explore outer space? Improve our educational systems? Stop fighting wars?
Let yourself dream about what’s possible 4 humanity. Notice that these dreams are much more impressive than anything you could possibly do as an individual.
Become a billionaire? Who cares? Start a charity? Big deal. Discover a new planet? Nice try. When will you be ready to work on a real goal, a goal for humanity itself?

Receiving Guidance:

The best part is that you don’t even need to figure this out yourself. All you need to do is wake up to this higher level perspective, and then simply ping this universal consciousness to tell it you’re awake and ready to serve. Ask it for guidance, and guidance will come.
Just be aware that universal consciousness is frakkin powerful. It’s way more powerful than human level consciousness. When you tap into this resource and align yourself with it, your life is going to speed up. At first it may seem like drinking from a firehouse. It will take some time to get used to it.
If you feel that the flow is too much for you, you can ask it to slow down. I do this all the time. When I’m feeling overwhelmed, I say to the universe aloud, “Okay… this is too fast. Let’s slow this down for a week or two and give me a chance to catch my breath.” Then when I’m ready, I ask it to speed up again.
With practice you’ll get used to this faster pacing. You’ll get used to things showing up when you need them. You’ll get used to experiencing synchronicities almost every day.
A synchronicity is no accident. Universal consciousness knows what you need, perhaps even better than you do. You really don’t even have to ask for your specific needs to be met once you ask to be a better servant of humanity. As Jesus said, just say, “Not my will, but thy will be done.”
Lately I’ve been holding off on setting specific goals for myself. Instead I’ve been saying to the universe, “Bring me what you want me to work on, and also please bring me whatever you know I need for optimal health, happiness, and flow.” And then I do my best to remain open-minded and detached from outcomes. I let the universal consciousness guide me instead of having to set specific goals and intentions. I still have an intention, but it’s simply to do what’s best for humanity as a whole.
Partly I’m doing this because I’ve reached the point where any individual-level goal would bore me, and I wouldn’t be able to motivate myself to work on it. I just don’t care that much about oxygen and sugar to make it the central focus of my life. So I’m willing to risk things like losing my money, losing my home, having my relationships disrupted, etc. just for the opportunity to see where this flow leads. And yet somehow when I move past this fear of losing stuff, I seem 2 gain much more than I lose. As far as meeting my human needs goes, they’re all nicely satisfied and then some. Bloodstream Marketing just can’t compare.

Effect on Relationships:

When you begin to align yourself with the perspective of higher level consciousness, your relationships with other people will shift. Try not to be too attached 2 what happens here. Your pairings with any one or more individuals aren’t necessarily going to be stable. It’s how your relationships affect the whole of humanity that matters. What ripples are you and your relationships co-creating?
People who aren’t compatible with this new perspective will fade from your life. At first you may fear that you’re going to end up alone, but there’s no cause for alarm. New relationships will come into your life, relationships with people who have a similar perspective. And these relationships will be much better for you than the old ones. They’ll help you hold the new perspective.
These new relationships will be different than what you’re used to, however. There will be less rigidity and more flexibility in this part of your life. Such relationships may defy traditional labels. You may feel a bit ungrounded in this new space. It takes time to get used to it.
Eventually you’ll realize that happiness and love can come from anywhere. You may have your emotional needs met equally well by a long-time partner or with someone you just met. Universal consciousness will guide you to whatever it is that you need to sustain your emotional health, as long as you don’t get too attached to how it shows up. If you remain open and flexible, your emotional needs can be satisfied with relative ease. Trust that universal consciousness knows just what you need, and it will deliver it right to you if you’re ready to accept it. Again, you don’t even have to ask once you’re on this path. It will satisfy your emotional needs because doing so makes you a better servant. You can’t serve humanity so well if you’re feeling lonely and disconnected. You’ll be more motivated if you have love in your life, so love will be delivered unto you.
Compared to where I was a few years ago, my relationship life might seem a bit strange these days. I have many relationships that would be difficult 2 label, but they seem to be healthy and flourishing in ways that are hard to get my head around. I can’t really define what they are, and I can’t predict where they’re going. But it seems like these connections are good and healthy for all involved. My biggest relationship challenge is unloading the traditional-minded baggage that nudges me to lock down and label each relationship, so I can feel like I understand it. But whenever I fall into that pattern, things get worse, not better. Conscious relationships don’t seem to like being locked down and labeled. They require more freedom and flow.
At first this sort of situation could make a person feel insecure. You may be accustomed to having a sense of security based on the stability of predictable interactions with people close to you.
However, when you align yourself with universal consciousness, you’re likely to move around a lot more relationship-wise. You’re going to meet and interact with a lot more people than you’re used to. Your social life will be rich and varied. Your stability has to come from trusting that no matter where you are, your emotional needs will still be satisfied. You’ll have the opportunity to share love, intimacy, affection, etc., and it can be more abundant than what you experienced at the individual level of being. I assure you that you won’t have to go it alone. This isn’t a lonely path — it’s actually an incredibly social path.

Effect on Work:

Your work life will be transformed as well. You’ll probably need to stop thinking of your career in terms of having a stable job and earning a set income. Serving humanity requires a lot more flexibility and flow than a traditional job can provide. Thinking of starting or running a business is equally limiting. This is human level thinking. What does humanity need?
Humanity is more concerned with things like creativity, purpose, and expansion. It would love to see you contribute to the ongoing expansion and evolution of consciousness. That’s what matters. The other stuff is too trivial to fuss over.
I don’t really have a job title. Sometimes I make one up like President or CEO when it’s required for social convention, but the title is meaningless to me. When people ask me what I do for a living, I don’t really know what to say. I don’t do anything for a living. I just live. In certain situations I might say that I’m a blogger, author, or speaker, but that’s mainly what I say to people who are asleep and I don’t have time 2 wake them up in that particular moment. If I’m talking to someone who’s awake, then either they won’t ask such a silly question, or they’ll understand my honest answer… and they’ll probably share a similar feeling about job titles.
My business cards have the wrong address because I haven’t updated them in 5 years. My website obviously isn’t the prettiest one out there. I’ve never spent money to market or promote my website, book, or workshops. I don’t think it would be a bad thing to do so; it just hasn’t ever been necessary. Humanity takes care of all my marketing and does a better job than I could.
Last year I uncopyrighted all my blog posts and podcasts, so you have just as much ownership of this article as I do. From a cellular level, that might seem like a foolish decision. But that isn’t the level at which I made the decision. What does a copyright mean to humanity? Of course it’s meaningless. What would you think if one of your cells tried to patent the Krebs Cycle? Silly cells…
Some people are repackaging and selling my work for money. Does that bother me? Of course not. Even though they may be operating at an individual level of consciousness, they’re actually helping. They’re spreading ideas that humanity wants to spread; after all, humanity gave me those ideas to share in the first place. They’re doing exactly what they’re supposed to be doing. I think some of them have been donating back to me as well, since I’ve seen a modest increase in donations lately. But I didn’t do this to get more donations. I did it because it should help the ideas spread and get more people thinking about living consciously. It really doesn’t matter which humans get credit or make money from it.
I think my business actually works better because I don’t manage it with a cellular mindset. Millions of people have been drawn to my work, and it’s been translated into more languages than I can track. People keep sharing it, with or without my permission. New opportunities keep showing up. Money keeps flowing. Everything works. Well, aside from my web server, which I may have to upgrade yet again due to traffic growth. But that’s a good problem to have, isn’t it?
Why does my business work? Because it’s not really a business. It’s a service, not primarily for individual humans, but for humanity itself. The purpose is to help enough people wake up and live more consciously, so that humanity itself may continue to survive and thrive. And by performing this service for humanity, it takes care of all my needs. It’s really good at it too. I barely have to lift a finger to attend to such things. I rather appreciate that.
Individually speaking, there are some humans out there who don’t particularly like my work. But that’s largely irrelevant because humanity as a whole has made it abundantly clear that it appreciates what I’m doing and wants to speed things along with further expansion. These days I largely ignore cellular level feedback because it comes from people at varying levels of wakefulness, so of course they won’t all agree. But I pay close attention to feedback from universal consciousness, such as whether my life is flowing well or not. These days it’s flowing amazingly well, so I figure I’m on the right track.
Is humanity making it abundantly clear that it appreciates what you’re doing? If not, any guesses as to why? Could it be that you’ve been ignoring humanity’s needs, and thus it’s been ignoring your needs? Try doing the opposite and see what happens. I think you’ll like it.

Conscious Business:

Recently I’ve been listening to an audiobook about the history of Google. Google began as a fairly idealistic company with the grand mission of organizing and providing access to all the world’s information. Does that sound like an individual level goal or a goal for humanity itself? Of course Google has since become a giant, besting all other search companies. Interestingly, one of the reasons it succeeded is because it attracted some of the brightest minds in the world, people who were inspired by its mission and who would not have worked for the company if it was just about the money. You could say that humanity diverted the best resources to Google because Google’s mission served the best interests of humanity. In fact, Google has helped to create a smarter, more self-aware humanity.
Microsoft used to be a similar purpose-driven company, with the mission of putting “a computer on every desk and in every home.” That was an expansive goal that served humanity. But a lot of people now believe Microsoft has lost its way, and sometimes it acts more like a cancerous tumor than a servant to humanity. Do you believe that Microsoft is here to serve humanity, or mainly itself? Is it working with the expansion and evolution of humanity, or is it working against it? Probably a bit of both. Hence its mixed results and recent stagnation. Microsoft needs a new mission that aligns with humanity’s expansion. So far its current attempts at a new mission have been fluffy and noncommittal. It wastes too much energy on trying to defend its turf, failing to recognize that there’s only one turf, and it belongs to universal consciousness. If you happen to work for Microsoft, do what you can to wake more people up within your company, and eventually the culture will shift, as will the company’s results.
The irony is that companies that care less about quarterly returns and more about service to humanity can often achieve amazing growth. Why? Because humanity wants those companies to succeed. It sends them whatever resources they need to succeed.
Notice which companies appear to be serving the expansion and evolution of humanity and which are only here to serve themselves and their stockholders. If you were a genius, which kind of company would you want to work for? If you were humanity itself, which companies would you support? Which would you ignore? Which would you wish to tear down or transform? Now what kind of company do you currently work 4?
* * *

How To Make Money from Blog

Do you actually want to monetize your blog?

Some people have strong personal feelings with respect 2 making money from their blogs.  If you think commercializing your blog is evil, immoral, unethical, uncool, lame, greedy, obnoxious, or anything along those lines, then don’t commercialize it.

If you have mixed feelings about monetizing your blog, then sort out those feelings 1st.  If you think monetizing your site is wonderful, f9.  If you think it’s evil, fine.  But make up your mind before you seriously consider starting down this path.  If you want to succeed, you must be congruent.  Generating income from your blog is challenging enough — you don’t want 2 be dealing with self-sabotage at the same time.  It should feel genuinely good to earn income from your blog — you should be driven by a healthy ambition to succeed.  If your blog provides genuine value, you fully deserve to earn income from it.  If, however, you find yourself full of doubts over whether this is the right path 4 you, you might find this article helpful:  How Selfish Are You?  It’s about balancing your needs with the needs of others.

If you do decide to generate income from your blog, then don’t be shy about it.  If you’re going to put up ads, then really put up ads.  Don’t just stick a puny little ad square in a remote corner somewhere.  If you’re going to request donations, then really request donations.  Don’t put up a barely visible “Donate” link and pray for the best.  If you’re going to sell products, then really sell them.  Create or acquire the best quality products you can, and give your visitors compelling reasons to buy.  If you’re going to do this, then fully commit 2 it.  Don’t take a half-assed approach.  Either be full-assed or no-assed.

You can reasonably expect that when you begin commercializing a free site, some people will complain, depending on how you do it.  I launched this site in October 2004, and I began putting Google Adsense ads on the site in February 2005.  There were some complaints, but I expected that — it was really no big deal.  Less than 1 in 5,000 visitors actually sent me negative feedback.  Most people who sent feedback were surprisingly supportive.  Most of the complaints died off within a few weeks, and the site began generating income almost immediately, although it was pretty low — a whopping $53 the first month.  If you’d like to see some month-by-month specifics, I posted my 2005 Adsense revenue figures earlier this year.  Adsense is still my single best source of revenue for this site, although it’s certainly not my only source.  More on that later…

Can you make a decent income online?

Yes, absolutely.  At the very least, a high five-figure annual income is certainly an attainable goal for an individual working full-time from home.  I’m making a healthy income from StevePavlina.com, and the site is only 19 months old… barely a toddler.  If you have a day job, it will take longer to generate a livable income, but it can still be done part-time if you’re willing to devote a lot of your spare time to it.  I’ve always done it full-time.

Can most people do it?

No, they can’t.  I hope it doesn’t shock you to see a personal development web site use the dreaded C-word.  But I happen to agree with those who say that 99% of people who try to generate serious income from their blogs will fail.  The tagline for this site is “Personal Development for Smart People.”  And unfortunately (or fortunately, depending on your outlook), smart people are a minority on this planet.  So while most people can’t make a living this way, I would say that most smart people can.  How do you know whether or not you qualify as smart?  Here’s a good rule of thumb:  If you have to ask the question, you aren’t.

If that last paragraph doesn’t flood my inbox with flames, I don’t know what will.  OK, actually I do.

This kind of 99-1 ratio isn’t unique to blogging though.  You’ll see it in any field with relatively low barriers to entry.  What percentage of wannabe actors, musicians, or athletes ever make enough money from their passions to support themselves?  It doesn’t take much effort to start a blog these days — almost anyone can do it.  Talent counts for something, and the talent that matters in blogging is intelligence.  But that just gets you in the door.  You need to specifically apply your intelligence to one particular talent.  And the best words I can think of to describe that particular talent are:  web savvy.

If you are very web savvy, or if you can learn 2 become very web savvy, then you have an excellent shot of making enough money from your blog to cover all your living expenses… and then some.  But if becoming truly web savvy is more than your gray matter can handle, then I’ll offer this advice:  Don’t quit your day job.

Web savvy:

What do I mean by web savvy?  You don’t need to be a programmer, but you need a decent functional understanding of a variety of web technologies.  What technologies are “key” will depend on the nature of your blog and your means of monetization.  But generally speaking I’d list these elements as significant:

  • blog publishing software
  • blog comments (and comment spam)
  • RSS/syndication
  • feed aggregators
  • pings
  • trackbacks
  • full vs. partial feeds
  • blog carnivals (for kick-starting your blog’s traffic)
  • search engines
  • search engine optimization (SEO)
  • page rank
  • social bookmarking
  • tagging
  • contextual advertising
  • affiliate programs
  • traffic statistics
  • email

Optional:  podcasting, instant messaging, PHP or other web scripting languages.

I’m sure I missed a few due to familiarity blindness.  If scanning such a list makes your head spin, I wouldn’t recommend trying 2 make a full-time living from blogging just yet.  Certainly you can still blog, but you’ll be at a serious disadvantage compared to someone who’s more web savvy, so don’t expect to achieve stellar results until you expand your knowledge base.

If you want to sell downloadable products such as ebooks, then you can add e-commerce, SSL, digital delivery, fraud prevention, and online databases to the list.  Again, you don’t need to be a programmer; you just need a basic understanding of these technologies.  Even if you hire someone else to handle the low-level implementation, it’s important to know what you’re getting into.  You need to be able to trust your strategic decisions, and you won’t be able to do that if you’re a General who doesn’t know what a gun is.

A lack of understanding is a major cause of failure in the realm of online income generation.  4 example, if you’re clueless about search engine optimization (SEO), you’ll probably cripple your search engine rankings compared to someone who understands SEO well.  But you can’t consider each technology in isolation.  You need to understand the connections and trade-offs between them.  Monetizing a blog is a balancing act.  You may need to balance the needs of yourself, your visitors, search engines, those who link to you, social bookmarking sites, advertisers, affiliate programs, and others.  Seemingly minor decisions like what to title a web page are significant.  In coming up with the title of this article, I have to take all of these potential viewers into consideration.  I want a title that is attractive to human visitors, drives reasonable search engine traffic, yields relevant contextual ads, fits the theme of the site, and encourages linking and social bookmarking.  And most importantly I want each article to provide genuine value to my visitors.  I do my best to create titles for my articles that balance these various needs.  Often that means abandoning cutesy or clever titles in favor of direct and comprehensible ones.  It’s little skills like these that help drive sustainable traffic growth month after month.  Missing out on just this one skill is enough to cripple your traffic.  And there are dozens of these types of skills that require web savvy to understand, respect, and apply.

This sort of knowledge is what separates the 1% from the 99%.  Both groups may work just as hard, but the 1% is getting much better results for their efforts.  It normally doesn’t take me more than 60 seconds to title an article, but a lot of experience goes in2 those 60 seconds.  You really just have to learn these ideas once; after that you can apply them routinely.

Whenever you come across a significant web technology you don’t understand, look it up on Google or Wikipedia, and dive into it long enough to acquire a basic understanding of it.  To make money from blogging it’s important to be something of a jack of all trades.  Maybe you’ve heard the expression, “A jack of all trades is a master of none.”  That may be true, but you don’t need to master any of these technologies — you just have to be good enough to use them.  It’s the difference between being able to drive a car vs. becoming an auto mechanic.  Strive to achieve functional knowledge, and then move on to something else.  Even though I’m an experienced programmer, I don’t know how many web technologies actually work.  I don’t really care.  I can still use them to generate results.  In the time it would take me to fully understand one new technology, I can achieve sufficient functional knowledge to apply several of them.

Thriving on change:

Your greatest risk isn’t that you’ll make mistakes that will cost you.  Your greatest risk is that you’ll miss opportunities.  You need an entrepreneurial mindset, not an employee mindset.  Don’t be too concerned with the risk of loss — be more concerned with the risk of missed gains.  It’s what you don’t know and what you don’t do that will hurt you the worst.  Blogging is cheap.  Your expenses and financial risk should be minimal.  Your real concern should be missing opportunities that would have made you money very easily.  You need to develop antennae that can listen out for new opportunities.  I highly recommend subscribing to Darren Rowse’s Problogger blog — Darren is great at uncovering new income-generating opportunities for bloggers.

The blogosphere changes rapidly, and change creates opportunity.  It takes some brains to decipher these opportunities and to take advantage of them before they disappear.  If you hesitate to capitalize on something new and exciting, you may simply miss out.  Many opportunities are temporary.  And every day you don’t implement them, you’re losing money you could have earned.  And you’re also missing opportunities 2 build traffic, grow your audience, and benefit more people.

I used 2 get annoyed by the rapid rate of change of web technologies.  It’s even more rapid than what I saw when I worked in the computer gaming industry.  And the rate of change is accelerating.  Almost every week now I learn about some fascinating new web service or idea that could potentially lead 2 big changes down the road.  Making sense of them is a full-time job in itself.  But I learned to love this insane pace.  If I’m confused then everyone else is probably confused too.  And people who only do this part-time will be very confused.  If they aren’t confused, then they aren’t keeping up.  So if I can be just a little bit faster and understand these technologies just a little bit sooner, then I can capitalize on some serious opportunities before the barriers to entry become too high.  Even though confusion is uncomfortable, it’s really a good thing for a web entrepreneur.  This is what creates the space for a college student to earn $1,000,000 online in just a few months with a clever idea.  Remember this isn’t a zero-sum game.  Don’t let someone else’s success make you feel diminished or jealous.  Let it inspire you instead.

What’s your overall income-generation strategy?

I don’t want to insult anyone, but most people are utterly clueless when it comes to generating income from their blogs.  They slap things together haphazardly with no rhyme or reason and hope to generate lots of money.  While I’m a strong advocate of the ready-fire-aim approach, that strategy does require that you eventually aim.  Ready-fire-fire-fire-fire will just create a mess.

Take a moment to articulate a basic income-generating strategy for your site.  If you aren’t good at strategy, then just come up with a general philosophy for how you’re going to generate income.  You don’t need a full business plan, just a description of how you plan to get from $0 per month to whatever your income goal is.  An initial target goal I used when I first started this site was $3000 per month.  It’s a somewhat arbitrary figure, but I knew if I could reach $3000 per month, I could certainly push it higher, and $3000 is enough income that it’s going to make a meaningful difference in my finances.  I reached that level 15 months after launching the site (in December 2005).  And since then it’s continued to increase nicely.  Blogging income is actually quite easy to maintain.  It’s a lot more secure than a regular job.  No one can fire me, and if one source of income dries up, I can always add new ones.  We’ll address multiple streams of income soon…

Are you going to generate income from advertising, affiliate commissions, product sales, donations, or something else?  Maybe you want a combination of these things.  However you decide to generate income, put your basic strategy down in writing.  I took 15 minutes to create a half-page summary of my monetization strategy.  I only update it about once a year and review it once a month.  This isn’t difficult, but it helps me stay focused on where I’m headed.  It also allows me 2 say no 2 opportunities that are inconsistent with my plan.

Refer to your monetization strategy (or philosophy) when you need to make design decisions for your web site.  Although you may have multiple streams of income, decide which type of income will be your primary source, and design your site around that.  Do you need to funnel people towards an order form, or will you place ads all over the site?  Different monetization strategies suggest different design approaches.  Think about what specific action you want your visitors to eventually take that will generate income for you, and design your site accordingly.

When devising your income strategy, feel free to cheat.  Don’t re-invent the wheel.  Copy someone else’s strategy that you’re convinced would work for you too.  Do NOT copy anyone’s content or site layout (that’s copyright infringement), but take note of how they’re making money.  I decided to monetize this site with advertising and affiliate income after researching how various successful bloggers generated income.  Later I added donations as well.  This is an effective combo.

Traffic, traffic, traffic:

Assuming you feel qualified to take on the challenge of generating income from blogging (and I haven’t scared you away yet), the three most important things you need to monetize your blog are traffic, traffic, and traffic.

Just to throw out some figures, last month (April 2006), this site received over 1.1 million visitors and over 2.4 million page views.  That’s almost triple what it was just six months ago.

Why is traffic so important?  Because for most methods of online income generation, your income is a function of traffic.  If you double your traffic, you’ll probably double your income (assuming your visitor demographics remain fairly consistent).  You can screw almost everything else up, but if you can generate serious traffic, it’s really hard to fail.  With sufficient traffic the realistic worst case is that you’ll eventually be able to monetize your web site via trial and error (as long as you keep those visitors coming).

When I first launched this blog, I knew that traffic building was going to be my biggest challenge.  All of my plans hinged on my ability to build traffic.  If I couldn’t build traffic, it was going to be very difficult to succeed.  So I didn’t even try to monetize my site for the first several months.  I just focused on traffic building.  Even after 19 months, traffic building is still the most important part of my monetization plan.  4 my current traffic levels, I know I’m undermonetizing my site, but that’s OK.  Right now it’s more important to me to keep growing the site, and I’m optimizing the income generation as I go along.

Traffic is the primary fuel of online income generation.  More visitors means more ad clicks, more product sales, more affiliate sales, more donations, more consulting leads, and more of whatever else that generates income for you.  And it also means you’re helping more and more people.

With respect to traffic, you should know that in many respects, the rich do get richer.  High traffic leads 2 even more traffic-building opportunities that just aren’t accessible for low-traffic sites.  On average at least 20 bloggers add new links to my site every day, my articles can easily surge to the top of social bookmarking sites like del.icio.us, and I’m getting more frequent requests for radio interviews.  Earlier this year I was featured in USA Today and in Self Magazine, which collectively have millions of readers.  Journalists are finding me by doing Google searches on topics I’ve written about.  These opportunities were not available to me when I was first starting out.  Popular sites have a serious advantage.  The more traffic you have, the more you can attract.

If you’re intelligent and web savvy, you should also be able to eventually build a high-traffic web site.  And you’ll be able to leverage that traffic to build even more traffic.

How 2 build traffic?

Now if traffic is so crucial, how do you build it up to significant levels if you’re starting from rock bottom?

I’ve already written a lengthy article on this topic, so I’ll refer you there:  How to Build a High Traffic Web Site (or Blog).  If you don’t have time to read it now, feel free to bookmark it or print it out for later.  That article covers my general philosophy of traffic-building, which centers on creating content that provides genuine value to your visitors.  No games or gimmicks.

There is one other important traffic-building tip I’ll provide here though.

Blog Carnivals.  Take full advantage of blog carnivals when you’re just starting out (click the previous link and read the FAQ there to learn what carnivals are if you don’t already know).  Periodically submit your best blog posts to the appropriate carnivals for your niche.  Carnivals are easy ways to get links and traffic, and best of all, they’re free.  Submitting only takes minutes if you use a multi-carnvival submission form.  Do NOT spam the carnivals with irrelevant material — only submit to the carnivals that are a match 4 your content.

In my early traffic-building days, I’d do carnivals submissions once a week, and it helped a great deal in going from nothing to about 50,000 visitors per month.  You still have to produce great content, but carnivals give you a free shot at marketing your unknown blog.  Free marketing is precisely the kind of opportunity you don’t want to miss.  Carnivals are like an open-mic night at a comedy club — they give amateurs a chance to show off their stuff.  I still submit to certain carnivals every once in a while, but now my traffic is so high that relatively speaking, they don’t make much difference anymore.  Just to increase my traffic by 1% in a month, I need 11,000 new visitors, and even the best carnivals don’t push that much traffic.  But you can pick up dozens or even hundreds of new subscribers from each round of carnival submissions, so it’s a great place to start.  Plus it’s very easy.

If your traffic isn’t growing month after month, does it mean you’re doing something wrong?  Most likely you aren’t doing enough things right.  Again, making mistakes is not the issue.  Missing opportunities is.

Will putting ads on your site hurt your traffic?

Here’s a common fear I hear from people who are considering monetizing their web sites:

Putting ads on my site will cripple my traffic.  The ads will drive people away, and they’ll never come back.

Well, in my experience this is absolutely, positively, and otherwise completely and totally… FALSE.  It’s just not true.  Guess what happened to my traffic when I put ads on my site.  Nothing.  Guess what happened to my traffic when I put up more ads and donation links.  Nothing.  I could detect no net effect on my traffic whatsoever.  Traffic continued increasing at the same rate it did before there were ads on my site.  In fact, it might have even helped me a little, since some bloggers actually linked to my site just to point out that they didn’t like my ad layout.  I’ll leave it up to you to form your own theories about this.  It’s probably because there’s so much advertising online already that even though some people will complain when a free site puts up ads, if they value the content, they’ll still come back, regardless of what they say publicly.

Most mature people understand it’s reasonable for a blogger to earn income from his/her work.  I think I’m lucky in that my audience tends to be very mature — immature people generally aren’t interested in personal development.  To create an article like this takes serious effort, not to mention the hard-earned experience that’s required to write it.  This article alone took me over 15 hours of writing and editing.  I think it’s perfectly reasonable to earn an income from such work.  If you get no value from it, you don’t pay anything.  What could be more fair than that?  The more income this blog generates, the more I can put into it.  For example, I used some of the income to buy podcasting equipment and added a podcast to the site.  I’ve recorded 13 episodes so far.  The podcasts are all ad-free.  I’m also planning to add some additional services to this site in the years ahead.  More income = better service.

At the time of this writing, my site is very ad-heavy.  Some people point this out to me as if I’m not aware of it:  “You know, Steve.  Your web site seems to contain an awful lot of ads.”  Of course I’m aware of it.  I’m the one who put the ads there.  There’s a reason I have this configuration of ads.  They’re effective!  People keep clicking on them.  If they weren’t effective, I’d remove them right away and try something else.

I do avoid putting up ads that I personally find annoying when I see them on other sites, including pop-ups and interstitials (stuff that flies across your screen).  Even though they’d make me more money, in my opinion they degrade the visitor experience too much.

I also provide two ad-free outlets, so if you really don’t like ads, you can actually read my content without ads.  First, I provide a full-text RSS feed, and at least for now it’s ad-free.  I do, however, include a donation request in the bottom of my feeds.

If you want to see some actual traffic data, take a look at the 2005 traffic growth chart.  I first put ads on the site in February 2005, and although the chart doesn’t cover pre-February traffic growth, the growth rate was very similar before then.  For an independent source, you can also look at my traffic chart on Alexa.  You can select different Range options to go further back in time.

Multiple streams of income:

You don’t need to put all your eggs in one basket.  Think multiple streams of income.  On this site I actually have six different streams of income.  Can you count them all?  Here’s a list:

Google Adsense ads (pay per click and pay per impression advertising)
Donations (via PayPal or snail mail — yes, some people do mail a check)
Text Link Ads (sold for a fixed amount per month)
Chitika eMiniMalls ads (pay per click)
Affiliate programs like Amazon and LinkShare (commission on products sold, mostly books)
Advertising sold to individual advertisers (three-month campaigns or longer)
Note:  If you’re reading this article a while after its original publication date, then this list is likely to change.  I frequently experiment with different streams.

Adsense is my biggest single source of income, but some of the others do pretty well too.  Every stream generates more than $100/month.

My second biggest income stream is actually donations.  My average donation is about $10, and I’ve received a number of $100 donations too.  It only took me about an hour to set this up via PayPal.  So even if your content is free like mine, give your visitors a means to voluntarily contribute if they wish.  It’s win-win.  I’m very grateful for the visitor support.  It’s a nice form of feedback too, since I notice that certain articles produced a surge in donations — this tells me I’m hitting the mark and giving people genuine value.

These aren’t my only streams of income though.  I’ve been earning income online since 1995.  With my computer games business, I have direct sales, royalty income, some advertising income, affiliate income, and donations (from the free articles).  And if you throw in my wife’s streams of income, it gets really ridiculous:  advertising, direct book sales, book sales through distributors, web consulting, affiliate income, more Adsense income, and probably a few sources I forgot.  Suffice it to say we receive a lot of paychecks.  Some of them are small, but they add up.  It’s also extremely low risk — if one source of income dries up, we just expand existing sources or create new ones.  I encourage you to think of your blog as a potential outlet for multiple streams of income too.

Automated income:

With the exception of #6, all of these income sources are fully automated.  I don’t have to do anything to maintain them except deposit checks, and in most cases I don’t even have to do that because the money is automatically deposited to my bank account.

I love automated income.  With this blog I currently have no sales, no employees, no products, no inventory, no credit card processing, no fraud, and no customers.  And yet I’m still able to generate a reasonable (and growing) income.

Why get a regular job and trade your time for money when you can let technology do all that work for you?  Imagine how it would feel to wake up each morning, go 2 your computer, and check how much money you made while you were sleeping.  It’s a really nice situation 2 be in.

Blogging software and hardware:

I use WordPress for this blog, and I highly recommend it.  Wordpress has lots of features and a solid interface.  And you can’t beat its price — free.

The rest of this site is custom-coded HTML, CSS, PHP, and MySQL.  I’m a programmer, so I coded it all myself.  I could have just as easily used an existing template, but I wanted a simple straightforward design for this site, and I wanted the look of the blog to match the rest of the site.  Plus I use PHP and MySQL to do some creative things outside the blog, like the Million Dollar Experiment.

I don’t recommend using a hosted service like Blogger if you want to seriously monetize your blog.  You don’t get enough control.  If you don’t have your own URL, you’re tying yourself to a service you don’t own and building up someone else’s asset.  You want to build page rank and links for your own URL, not someone else’s.  Plus you want sufficient control over the layout and design of your site, so you can jump on any opportunities that require low-level changes.  If you use a hosted blog, you’re at the mercy of the hosting service, and that puts the future of any income streams you create with them at risk.  It’s a bit more work up front to self-host, but it’s less risky in the long run.

Web hosting is cheap, and there are plenty of good hosts to choose from.  I recommend Pair.com for a starter hosting account.  They aren’t the cheapest, but they’re very reliable and have decent support.  I know many online businesses that host with them, and my wife refers most of her clients there.

As your traffic grows you may need to upgrade to a dedicated server or a virtual private server (VPS).  This web site is hosted by ServInt.  I’ve hosted this site with them since day one, and they’ve been a truly awesome host.  What I like most about them is that they have a smooth upgrade path as my traffic keeps growing.  I’ve gone through several upgrades with them already, and all have been seamless.  The nice thing about having your own server is that you can put as many sites on it as the server can handle.  I have several sites running on my server, and it doesn’t cost me any additional hosting fees to add another site.

Comments or no comments:

When I began this blog, I started out with comments enabled.  As traffic grew, so did the level of commenting.  Some days there were more than 100 comments.  I noticed I was spending more and more time managing comments, and I began to question whether it was worth the effort.  It became clear that with continued traffic growth, I was going to have to change my approach or die in comment hell.  The personal development topics I write about can easily generate lots of questions and discussion.  Just imagine how many follow-up questions an article like this could generate.  With tens of thousands of readers, it would be insane.  Also, nuking comment spam was chewing up more and more of my time as well.

But after looking through my stats, I soon realized that only a tiny fraction of visitors ever look at comments at all, and an even smaller fraction ever post a comment (well below 1% of total visitors).  That made my decision a lot easier, and in October 2005, I turned blog comments off.  In retrospect that was one of my best decisions.  I wish I had done it sooner.

If you’d like to read the full details of how I came to this decision, I’ve written about it previously:  Blog Comments and More on Blog Comments.

Do you need comments to build traffic?  Obviously not.  Just like when I put up ads, I saw no decline in traffic when I turned off comments.  In fact, I think it actually helped me.  Although I turned off comments, I kept trackbacks enabled, so I started getting more trackbacks.  If people wanted to publicly comment on something I’d written, they had to do so on their own blogs and post a link.  So turning off comments didn’t kill the discussion — it just took it off site.  The volume of trackbacks is far more reasonable, and I can easily keep up with it.  I even pop onto other people’s sites and post comments now and then, but I don’t feel obligated to participate because the discussion isn’t on my own site.

I realize people have very strong feelings about blog comments and community building.  Many people hold the opinion that a blog without comments just isn’t a blog.  Personally I think that’s utter nonsense — the data just doesn’t support it.  The vast majority of blog readers neither read nor post comments.  Only a very tiny and very vocal group even care about comments.  Some bloggers say that having comments helps build traffic, but I saw no evidence of that.  In fact, I think it’s just the opposite.  Managing comments detracts from writing new posts, and it’s far better to get a trackback and a link from someone else’s blog vs. a comment on your own blog.  As long-term readers of my blog know, when faced with ambiguity, my preference is to try both alternatives and compare real results with real results.  After doing that my conclusion is this:  No comment.

Now if you want to support comments for non-traffic-building reasons like socializing or making new contacts, I say go for it.  Just don’t assume that comments are necessary or even helpful in building traffic unless you directly test this assumption yourself.

Build a complete web site, not just a blog:

Don’t limit your web site to just a blog.  Feel free to build it out.  Although most of my traffic goes straight to this blog, there’s a whole site built around it.  For example, the home page of this site presents an overview of all the sections of the site, including the blog, article section, audio content, etc.  A lot of people still don’t know what a blog is, so if your whole site is your blog, those people may be a little confused.

Testing and optimization:

In the beginning you won’t know which potential streams of income will work best for you.  So try everything that’s reasonable for you.  If you learn about a new potential income stream, test it for a month or two, and measure the results for yourself.  Feel free to cut streams that just aren’t working for you, and put more effort into optimizing those streams that show real promise.

A few months ago, I signed up for an account with Text Link Ads.  It took about 20 minutes.  They sell small text ads on my site, split the revenue with me 50-50, and deposit my earnings directly into my PayPal account.  This month I’ll make around $600 from them, possibly more if they sell some new ads during the month.  And it’s totally passive.  If I never tried this, I’d miss out on this easy extra income.

For many months I’ve been tweaking the Adsense ads on this site.  I tried different colors, sizes, layouts, etc.  I continue to experiment now and then, but I have a hard time beating the current layout.  It works very well for me.  Adsense doesn’t allow publishers to reveal specific CPM and CTR data, but mine are definitely above par.  They started out in the gutter though.  You can easily double or triple your Adsense revenue by converting a poor layout into a better one.  This is the main reason why during my first year of income, my traffic grew at 20% per month, but my income grew at 50% per month.  Frequent testing and optimization had a major positive impact.  Many of my tests failed, and some even made my income go down, but I’m glad I did all that testing.  If I didn’t then my Adsense income would only be a fraction of what it is now.

It’s cheap to experiment.  Every new advertising or affiliate service I’ve tried so far has been free to sign up.  Often I can add a new income stream in less than an hour and then wait a month to see how it does.  If it flops then at least I learned something.  If it does well, wonderful.  As a blogger who wants to generate income, you should always be experimenting with new income streams.  If you haven’t tried anything new in six months, you’re almost certainly missing some golden opportunities.  Every blog is different, so you need to test things for yourself to see what works for you.  Failure is impossible here — you either succeed, or you learn something.

Pick your niche, but make sure it isn’t too small:

Pick a niche for your blog where you have some significant expertise, but make sure it’s a big enough niche that you can build significant traffic.  My wife runs a popular vegan web site.  She does pretty well within her niche, but it’s just not a very big niche.  On the other hand, my topic of personal development has much broader appeal.  Potentially anyone can be interested in improving themselves, and I have the flexibility to write about topics like productivity, self-discipline, relationships, spirituality, health, and more.  It’s all relevant to personal development.

Pick a niche that you’re passionate about.  I’ve written 400+ articles so far, and I still feel like I’m just getting started.  I’m not feeling burnt out at all.  I chose to build a personal development site because I’m very knowledgeable, experienced, and passionate about this subject.  I couldn’t imagine a better topic for me to write about.

Don’t pick a niche just because you think it will make you money.  I see many bloggers try to do that, and it’s almost invariably a recipe for failure.  Think about what you love most, and then find a way to make your topic appealing to a massive global audience.  Consider what will provide genuine value to your visitors.  It’s all about what you can give.

A broad enough topic creates more potential advertising partners.  If I keep writing on the same subtopic over and over, I may exhaust the supply of advertisers and hit an income ceiling.  But by writing on many different topics under the same umbrella, I widen the field of potential advertisers.  And I expand the appeal of my site at the same time.

Make it clear to your visitors what your blog/site is about.  Often I visit a blog with a clever title and tagline that reveals nothing about the site’s contents.  In that case I generally assume it’s just a personal journal and move on.  I love to be clever too, but I’ve found that clarity yields better results than cleverness.

Posting frequency and length:

Bloggers have different opinions about the right posting length and frequency.  Some bloggers say it’s best to write short (250-750 word) entries and post 20x per week or more.  I’ve seen that strategy work for some, but I decided to do pretty much the opposite.  I usually aim for about 3-5 posts per week, but my posts are much longer (typically 1000-2000 words, sometimes longer than 5000 words, including the monster you’re reading right now).  That’s because rather than throwing out lots of short tips, I prefer to write more exhaustive, in-depth articles.  I find that deeper articles are better at generating links and referrals and building traffic.  It’s true that fewer people will take the time to read them, but those that do will enjoy some serious take-away value.  I don’t believe in creating disposable content just to increase page views and ad impressions.  If I’m not truly helping my visitors, I’m wasting their time.


Blogging is dirt cheap.

I don’t spend money on advertising or promotion, so my marketing expenses are nil.  Essentially my content is my marketing.  If you like this article, you’ll probably find many more gems in the archives.

My only real expenses for this site are the hosting (I currently pay $149/month for the web server and bandwidth) and the domain name renewal ($9/year).  Nearly all of the income this site generates is profit.  This trickles down to my personal income, so of course it’s subject to income tax.  But the actual business expenses are minimal.

The reason I pay so much for hosting is simply due to my traffic.  If my traffic were much lower, I could run this site on a cheap shared hosting account.  A database-driven blog can be a real resource hog at high traffic levels.  The same goes for online forums.  As traffic continues to increase, my hosting bill will go up too, but it will still be a tiny fraction of total income.


Depending on the nature of your blog, you may be able to enjoy some nice perks as your traffic grows.  Almost every week I get free personal development books in the mail (for potential review on this site).  Sometimes the author will send it directly; other times the publisher will ship me a batch of books.  I also receive CDs, DVDs, and other personal development products.  It’s hard to keep up sometimes (I have a queue of about two dozen books right now), but I am a voracious consumer of such products, so I do plow through them as fast as I can.  When something strikes me as worthy of mention, I do indeed write up a review to share it with my visitors.  I have very high standards though, so I review less than 10% of what I receive.  I’ve read over 700 books in this field and listened to dozens of audio programs, so I’m pretty good at filtering out the fluff.  As I’m sure you can imagine, there’s a great deal of self-help fluff out there.

My criteria for reviewing a product on this site is that it has to be original, compelling, and profound.  If it doesn’t meet these criteria, I don’t review it, even if there’s a generous affiliate program.  I’m not going to risk abusing my relationship with my visitors just to make a quick buck.  Making money is not my main motivation for running this site.  My main motivation is to grow and to help others grow, so that always comes first.

Your blog can also gain you access to certain events.  A high-traffic blog becomes a potential media outlet, so you can actually think of yourself as a member of the press, which indeed you are.  In a few days, my wife and I will be attending a three-day seminar via a free press pass.  The regular price for these tickets is $500 per person.  I’ll be posting a full review of the seminar next week.  I’ve been to this particular seminar in 2004, so I already have high expectations for it.  Dr. Wayne Dyer will be the keynote speaker.

I’m also using the popularity of this blog to set up interviews with people I’ve always wanted to learn more about.  This is beautifully win-win because it creates value for me, my audience, and the person being interviewed.  Recently I posted an exclusive interview with multi-millionaire Marc Allen as well as a review of his latest book, and I’m lining up other interviews as well.  It isn’t hard to convince someone to do an interview in exchange for so much free exposure.


I don’t think you’ll get very far if money is your #1 motivation for blogging.  You have to be driven by something much deeper.  Money is just frosting.  It’s the cake underneath that matters.  My cake is that I absolutely love personal development – not the phony “fast and easy” junk you see on infomercials, but real growth that makes us better human beings.  That’s my passion.  Pouring money on top of it just adds more fuel to the fire, but the fire is still there with or without the money.

What’s your passion?  What would you blog about if you were already set for life?

Blogging lifestyle:

Perhaps the best part of generating income from blogging is the freedom it brings.  I work from home and set my own hours.  I write whenever I’m inspired to write (which for me is quite often).  Plus I get 2 spend my time doing what I love most — working on personal growth and helping others do the same.  There’s nothing I’d rather do than this.

Perhaps it’s true that 99 out of 100 people can’t make a decent living from blogging yet.  But maybe you’re among the 1 in 100 who can.

On the other hand, I can offer you a good alternative to recommend if you don’t have the technical skills to build a high-traffic, income-generating blog. Check out Build Your Own Successful Online Business for details......